Linguistic factors that increase sales Live chat is an important part of any online business. It’s a fast and efficient way to engage with one’s customers, provide reassurance, and increase the conversion rate. The purpose [...]
May 13, 2017
Elections 2014 – Case Study
In this case study we aim to provide a new perspective into how language can be an important predictor of success or failure. To do so, we turned our attention to the U.S. Senate elections [...]